Three Steps to Amplify Your Voice and Attract Your Ideal Clients

By Julie Zhu of Julie Zhu LLC Growing a successful business takes a lot of time and hard work, especially in today’s market. If you’ve noticed that your business is having difficulty reaching and enticing consumers, you might need to reexamine your plan and vision....

CEO Perspective: Building a Culture of Wellness

By Erica Beal, founder and CEO of AVIVV and member of NAWBO San Diego As women business owners, our daily task load is seemingly endless. Between leading our organizations, caring for children and/or aging parents, running a household and fitting in any sense of...

When Food Is Love

By Petra Beumer, founder of the Mindful Eating Institute and member of NAWBO Santa Barbara As originally published in California Association of Marriage & Family Therapists newsletter “The problem of overeating and obesity has reached epidemic proportions in the...

Three Tips on How to Attract the Best Talent Right Now

By Rumzz Bajwa, digital strategist and content marketer In today’s climate, recruiting the best talent for your company is more challenging than ever. The global pandemic and the increasing demands of hiring managers haven’t made it any easier. If you’re actively...

A Healthy Company Grows With Care…And Rules

By Susana Fonticoba, certified business growth strategist with Pumpkin Plan Your Business at Clear Path Strategy LLC and member of NAWBO New Jersey Imagine for a moment: You’re browsing through your local Costco and decide to swipe your arm across an entire shelf of...

How to Develop a Trusting Financial Relationship With Your Business Co-Founder

By Joshira Maduro, Content Research Analyst with LendingTree in Charlotte, North Carolina It can feel awkward to talk about money in any relationship, especially when we’ve been socialized to believe that discussing it is taboo. When it comes to you and your business...

Commitment to People Matters Demands Commitment to Pay Equity, Too

By Cassandra Faurote, founder and CEO of Total Reward Solutions, LLC and member of NAWBO Indianapolis and NAWBO Kentucky Savvy business owners understand that people matters fuel business success. They know that focusing on diversity, equity and inclusion can enhance...

People Want and Need to See Themselves in the Spaces They Occupy

By Tracey McGhee, founder of Ms. Jetsetter, LLC and member of NAWBO Chicago In 2019, I launched a travel accessory line for women and before the world shut down, I attended a trade show in the travel goods industry. It was my first trade show as an exhibitor and I was...

Above the Keyboard: Virtual Events Elevated

By Amanda Ma, chief experience officer and founder of Innovate Marketing Group and member of NAWBO Los Angeles As the live events industry awaits COVID-19 regulations, guidelines and phased rollouts for 2021, innovations and digital opportunities arise, virtual events...