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“Doing Good” Does More Than Make You Feel Good

“Doing Good” Does More Than Make You Feel Good

There is a Chinese saying that goes: “If you want happiness for an hour, take a nap. If you want happiness for a day, go fishing. If you want happiness for a year, inherit a fortune. If you want happiness for a lifetime, help somebody.” According to a recent article...
6 Proven Tips for B2B E-mail Marketing Engagement

6 Proven Tips for B2B E-mail Marketing Engagement

By Paula Chiocchi, President and Founder, Outward Media, Inc. Gone are the days when open rates reigned supreme in e-mail marketing. Today, engagement is emerging as the most important measure of e-mail success. Knowing that those whom you are targeting with your...
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