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NAWBO SFBA Participates in International Visitor Leadership Program

NAWBO SFBA Participates in International Visitor Leadership Program

On Thursday, December 5, 2019, NAWBO SFBA and Sydni Craig-Hart, CEO of Smart Simple Marketing, hosted a group of 18 prominent and emerging fashion designers from the Near East and North Africa region nominated by the U.S. Department of State to participate in its...

10 Things to Review to Assess the Health of Your Business

10 Things to Review to Assess the Health of Your Business

10 Things to Review to Assess the Health of Your Business  by Sydni Craig-Hart, Smart Simple Marketing   The beginning of the year means it's time to begin preparing for an even more profitable 2020.   The first important thing you can do is to assess the health of...

How to Grow Your Small Business Using Instagram, LinkedIn and Yelp

Do you know where your next customer is coming from? 73% of small business owners report using social media to attract more customers and revenue. Are you one of them? If so, you probably know that your Instagram, LinkedIn, and Yelp profiles can help you: Create...

How to Follow Up With Prospects (Even When You’re Insanely Busy)

How to Follow Up With Prospects (Even When You’re Insanely Busy)

Can you see yourself there? IMAGINE that every event you attend is filled to the brim with prospects – new clients, potential referral partners, and people who can’t wait to become paying customers. You leave the event with stacks of business cards – and you look...

4 SEO Tips that Will Make Your Business Grow

4 SEO Tips that Will Make Your Business Grow

Looking for innovative methods to improve website productivity? Search engine ranking is critical to ensure the best performance for your business systems. Explore the following four search engine optimization (SEO) tips for enhancing your business. #1: Strategic...

The Solopreneurship Misconception, and What You Need To Know

The Solopreneurship Misconception, and What You Need To Know

Here's the thing. As solopreneurs, we take a lot of pride in picking ourselves up by our bootstraps and building a business. We give ourselves credit, but the feeling of self-completion we get is insidious, sneaking into our thoughts and clouding our judgments. It's...

3 Great Strategies to Grow Your Mailing List

3 Great Strategies to Grow Your Mailing List

Your mailing list isn’t a static, unchanging thing. It can be too easy to forget sometimes that it can deplete due to attrition or the changing needs and circumstances of your audience, all while it quietly chugs away in the background of your outreach operations week...

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