Karen is founder and owner of Little Red Bird, a brand development and strategic creative services firm that helps companies discover and express their brand voices through creative communications. LRB supports organizations in segments such as education and non-profits, retail, financial services, healthcare and construction. Karen delivers brand and creative strategy development, and oversees day-to-day project and fiscal management, media planning and buying and research for the firm’s clients.
Prior to founding Little Red Bird in 2008, Karen led her own marketing consulting firm and has served in senior roles in advertising firms in Charlotte, North Carolina, Rochester, New York and New York, New York.
Karen serves as Immediate Past Chair of the National Board of Directors for the National Association of Women Business Owners (NAWBO), is past president of the NAWBO Charlotte Chapter, and past chair of the National Presidents Assembly Steering Committee.